07 Nov 2001
Friends of the Earth welcomed today's undertaking by the Food Standards
Agency to review food assurance schemes. FOE has recently been critical
of the farming industry's Little Red Tractorlabelling
symbol and has campaigned for such a review to ensure that it lives
up to its claims and provides genuine help to farmers and clear benefits
for consumers.
Friends of the Earth believes that the Little Red Tractor
Standards are not as exacting as consumers are led to believe,
particularly on pesticides, GM and animal welfare. The NFU, however,
claims that foods carrying the logo are produced to
exacting standards of food safety, kindness to animals and environmental
protection [1].
Last month, FOE wrote to Sir John Krebs (Food Standards Agency) and
Alan Knight (chair of the Advisory Committee on Consumer Products and
the Environment), calling for the Little Red Tractorscheme
to be strengthened to include[2]:
The ACCPE has already discussed the schemes in December 2000 and commented:
"It was not clear that the schemes involved merited the claims being made... They appeared to incorporate only minimum legal requirements on the environment.
Claims of this kind could be counterproductive ... It would be in the schemes' interests for improvements to be made, to help them gain the confidence of consumers.
The existence of product labels like the Red Tractor could undermine the sort of schemes ACCPE would like to see. [3]
Many farmers are also not convinced of the value of such schemes:
"...farm assurance schemes are a load of old cobblers. They
cost a lot of money and prove nothing [4] Dick Lindley, Vice
Chairman Wakefield National Farmers Union.
Friends of the Earth believes dramatic improvements should be made to
some of the more damaging methods of agriculture [5]. A reformed labelling
system could reflect genuine higher standards,providing valuable information
to consumers about which food they can trust.
Adrian Bebb Real Food and Farming Campaigner for Friends of the Earth
commented:
We support branding schemes which genuinely help farmers and
consumers but it is vital that such schemes have high standards. We
welcome the Food Standards Agency review of schemes such as the Little
Red Tractor. We believe that given the right information consumers could
lead farmers to a new agricultural revolution - providing top quality
foods whilst protecting the environment and farmer's livelihoods."
Contact details:
Friends of the Earth
26-28 Underwood St.
LONDON
N1 7JQ
Tel: 020 7490 1555
Fax: 020 7490 0881
Web: www.foe.co.uk/feedback.html
Media team