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Can I advertise with Friends of the Earth?

Advertising in our award-winning magazine, Earthmatters, is a great way to reach our supporters.

Magazine profile

Earthmatters is full colour, A4 and our paper is totally recycled. Our printers hold EMAS certification - which means they care about the environment. 

It's published twice a year (generally end January and end August) and sent to 52,000 supporters.

It covers the big news and actions relevant to our campaigns, environmental news and practical advice on green issues.

Earthmatters, October 2012Earthmatters, 83rd edition

Readership

  • Average age 30-55.
  • Live in south east/west England.
  • In the A/B group, earn £25k + and work in education, medicine or other professions, often self-employed and working from home.
  • Have a variety of financial investments, are mail order buyers and own a small car.
  • Well informed about environmental issues, socially aware and physically active.
  • Interests: include reading, technology, current affairs, theatre, gardening, further education and foreign travel.
  • Lifestyle: personal development, healthy eating, supplements, exercise (hiking/walking/skiing) and herbal remedies.
  • Likely to have pets and be interested in animals and nature. 

Advertising

Reach our supporters through a choice of display adverts, classifieds or inserts.

1. Display adverts

Rates

Full page (inside) £1,850
Half page  £1,000 
Quarter page £600 
Eighth page      £350 
Sixteenth page  £200 

 

Subject to VAT. Registered charities are exempt from VAT.

Booking deadlines

Issue 87 (published end January 2014) - Deadline 29 November 2013.

Issue 88 (published end August 2014) - Deadline end June - date TBC.

Late bookings may be accepted if space is available.

Artwork

Please supply all artwork in print quality, with a minimum of 300 dpi ether in PDF, JPEG or PSD format. All fonts and images must be embedded in the file and all page elements must be encoded as CMYK. Please supply image files at least 100 per cent of the intended printed size. MediaBox and TrimBox dimensions must be defined.

Mechanical data  Width x height
Full page with no bleed 195 x 260mm
Half page horizontal 195 x 128mm
Quarter page     95 x 128mm
Eighth page 95 x 64mm
Sixteenth page 45 x 64 mm

Payment

Invoices will be issued on publication.

Cancellation policy

Sorry, we cannot refund any display advertisements that have been confirmed (either in writing or by phone) and are subsequently cancelled after the booking deadline.

Advertising policy

Confirmation of space for display adverts is subject to approval of artwork. We only accept adverts that reflect our values and campaigns. 

We cannot accept adverts that make claims which we feel are unsubstantiated, nor can we accept adverts from political parties or membership organisations if they are for recruitment purposes.

2. Classified adverts

We charge £1.25 (inclusive VAT) or £1.00 per word for charities/not-for-profit organisations. Please count telephone numbers, websites and postcodes as one word each. The deadlines for classified adverts are the same as for display adverts (see above).

Please make cheques payable to 'Friends of the Earth' and send to Earthmatters Adverts, Friends of the Earth, 56-58 Alma St, Luton LU1 2PH.

How to book - display & classifieds

Our advertising is managed by Ethical Media Sales & Marketing, specialists in environmental and ethical magazine sales. 

Please get in touch with Michael York at [email protected], or tel: 01865 811420 or 07780 847235. He'll be happy to advise on availability and rates to suit your needs and budget.

3. Inserts

£65 per thousand for charities/not-for-profit organisations. To find out more, or request a sample of Earthmatters, please email us.

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